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The Lift

Subscribe to Aileron’s community newsletter for regular inspiration, development, and connection.

  • Waiting too long to plan can cost you more than just control, it can cost your legacy.

The #1 Mistake Business Owners Make About Business Succession Planning

2025-09-22T18:38:49-04:00Business Structure, Strategy|

“I thought I had more time.” That’s the most common phrase we hear from business owners after an unexpected exit — whether it’s due to a health crisis, a surprise opportunity, or simply burnout that came on faster than expected. And yet, over and over again, leaders delay business succession planning. Not because they don’t care — but because [ Read More ]

  • Succession planning gives families something precious: shared expectations and a path forward.

Succession Planning and Peace of Mind: Why Your Team (and Family) Will Thank You

2025-09-18T16:54:46-04:00Business Structure, Strategy|

“We just assumed you’d be here.” That’s what the operations lead said to her founder, after he announced—abruptly—that he was stepping away. There was no handoff. No plan. Just silence, followed by uncertainty. And while they managed to keep things moving, no one would describe what followed as smooth. Long-standing team members left. Clients began asking questions. Trust wavered. [ Read More ]

  • Succession: What’s at Stake When You Don’t Have a Plan | Aileron

Succession: What’s at Stake When You Don’t Have a Plan

2025-06-20T13:56:18-04:00Business Structure, Leadership, People Development, Strategy|

If you’re a business owner who doesn’t have a plan for how your business will continue without you, you’re not alone. ~70% of family-owned businesses fail to survive the transition from the first to the second generation, and only about 12% make it to the third. 47% of family business owners looking to retire in the next five [ Read More ]

  • 3 Ways to Prepare for 2025 as a Business Owner | Aileron

3 Ways to Prepare for 2025 as a Business Owner

2025-05-08T10:23:44-04:00Leadership, Strategy|

We’re knee-deep in Q4, and preparing for 2025 is top-of-mind for many business owners. If you’re ready to set you, your team, and your organization up for success next year, consider preparing in these three ways. 1. Prepare yourself: Lead your business with more confidence, intention, and clarity in 2025 Most businesses reach an inflection point where their [ Read More ]

  • From Day-to-Day to Big-Picture: How Two Business Owners Shifted from Reactive to Ready for the Future | Aileron

From Day-to-Day to Big-Picture: How Two Business Owners Shifted from Reactive to Ready for the Future

2024-11-13T15:15:17-05:00Business Structure, Leadership, Strategy|

Maximum Fire Protection is a family-owned and operated full-service commercial sprinkler company in Milford, Ohio. In 2013, after nearly 30 years in the sprinkler business, Renee Hoderlein and her husband, Nick, teamed up to build their own company. Their mission was to provide superior, personalized service and value by working closely with customers from project design to completion.Over the [ Read More ]

  • The Superior Way: How Strategic Planning Transformed Superior Aluminum's Future and Results | Aileron

The Superior Way: How Strategic Planning Transformed Superior Aluminum’s Future and Results

2024-09-18T11:11:20-04:00Community, Strategy|

Superior Aluminum is a multi-generational family business that has thrived for more than 68 years. As the second generation of leaders began planning to retire, the organization’s board challenged the company to bring in a new leader who could provide fresh perspective and draw on outside experience. The organization hired Doug Borchers — a member of one of [ Read More ]

  • Learn with Aileron: 3 Thought Shifts for Better Strategic Planning

Learn with Aileron: 3 Thought Shifts for Better Strategic Planning

2025-05-02T08:31:27-04:00Leadership, Strategy|

Nearly 30 years ago when Aileron was founded, our first service was designed to help private business owners design their strategies. Now, three decades of study later, we’ve learned a lot about small business strategy. This post captures three common but outdated perspectives on strategic planning and offers more productive thought shifts to replace them. Old [ Read More ]

  • Learn with Aileron: The Seven Disciplines for Running a Thriving Small Business

Learn with Aileron: The Seven Disciplines for Running a Thriving Small Business

2025-05-02T09:35:11-04:00Business Structure, Culture, Leadership, Organizational Performance, People Development, Strategy|

America’s small businesses are the backbone of our economy; small businesses are responsible for 63% of new jobs in the last 25+ years, represent 99.9% of all businesses in America, and employ 46% of America’s private sector employees. It’s clear business owners and small business leaders have one of the most important roles in our society — and [ Read More ]

  • Learn with Aileron: The 5Cs of High Performing Boards | Aileron

Learn with Aileron: The 5Cs of High Performing Boards

2025-05-02T09:35:51-04:00Business Structure, Leadership, Organizational Performance, Strategy|

When it comes to a Board of Advisors, these five qualities separate the exasperating from the exceptional. Does your board have them? A cohesive, high-functioning Board of Advisors can be an invaluable source of wisdom, accountability, and support for a business owner. But if the board is ineffective, misaligned, or poorly managed, it can consume a business owner’s [ Read More ]

  • Are You Feeling the Most Common Pains of Business Ownership? | Aileron

Are You Feeling the Most Common Pains of Business Ownership?

2025-05-02T09:35:28-04:00Business Structure, Leadership, Strategy|

At Aileron, we practice customer intimacy and frequently conduct customer research so we can design services and content that support our community of business owners. Part of our process involves completing the Strategyzer Value Proposition Canvas. This tool helps us more deeply understand business owners, the challenges they face, and the outcomes they’re after. Since we started collecting [ Read More ]

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